Wednesday, December 12, 2012

PGA Merchandise Show Eyes Golf Health and Wellness with New FIT To W.I.N. Pavilion


FIT to W.I.N. Pavilion is sponsored by Titleist Performance Institute

(PALM BEACH GARDENS, Fla.) - The PGA Merchandise Show's new FIT to W.I.N. pavilion, sponsored by the Titleist Performance Institute, boasts a full schedule of presentations and more than 60 vendors promoting the health benefits of golf and products that aid in increasing performance, during the 60th PGA Merchandise Show, Jan. 24-26, in Orlando, Fla.

The FIT to W.I.N. (wellness-instruction-nutrition) pavilion is located on the Show Floor near the PGA Show Indoor Demo Days at the massive Equipment Test Center and features daily presentations by industry health, fitness and teaching experts, plus vendors offering products and services in the categories of instruction, fitness, teaching and training aids, health, nutrition and wellness products. The FIT to W.I.N. pavilion is one of several interactive Show Floor destinations among exciting exhibits by more than 1,000 top golf companies and brands at the PGA Merchandise Show in the Orange County Convention Center.

"Underscoring the trend of golf fitness as a growing segment within our industry, the FIT to W.I.N. pavilion has been well-received from the start by industry health and wellness experts and related vendors," said PGA Worldwide Golf Exhibitions Senior Vice President Ed Several. "The support from the Titleist Performance Institute offers a level of expertise in this area that is respected throughout our industry and provides PGA Merchandise Show attendees with unprecedented access to the best minds and companies in golf health, wellness and performance."

"TPI is very excited to be part of the all-new FIT to W.I.N. pavilion at the PGA Merchandise Show," said TPI Co-founder and PGA Professional Dave Phillips. "The golf fitness industry is one of the fastest growing segments in golf today as more and more golfers are realizing the benefits of having an understanding of golf-specific fitness, nutrition and wellness. We look forward to partnering with the PGA Merchandise Show to showcase some of the latest happenings in the golf fitness industry today."

FIT to W.I.N. Presentation Schedule
Jan. 24, 2013
10:00 a.m. ~ Surviving the Golf Swing
By Dave Phillips, PGA, and Dr. Greg Rose, founders of the Titleist Performance Institute, and hosts of "Golf Fitness Academy," in its 8th season on the Golf Channel and broadcast in 77 countries.

11 a.m. ~ Body Swing Connection
By Lance Gill, head athletic trainer at the Titleist Performance Institute

1 p.m. ~ Women's/Tour Fitness
By Andrea Doddato, fitness trainer during the past 12 years for more than 45 tour players including Yani Tseng, Na Yeon Choi, Brittany Lincicome and Brian Davis.

2 p.m. ~ SuperFlex® Band Golf Training System
By Dave Herman, leading authority in resistance band training; founder of SuperFlex® Bands; and developer of the SuperFlex for Golf fitness training system used by players such as Ernie Els, Trevor Immelman, Gary Woodland, Sandra Gal, Se Ri Pak, Suzann Pettersen and Sun Young Yoo.

Jan. 25, 2013
10 a.m. ~ How to Fuel Your Body for Life and Golf
By K.C. Craichy, founder & CEO of Living Fuel, the leader in Superfood Nutrition and best-selling author of Super Health - 7 Golden Keys to Unlock Lifelong Vitality.

11 a.m. ~ Training Junior Golfers to be Athletes
By Milo Bryant, director of the TPI Junior Performance Centers

1 p.m. ~ Fitness over 50
By Sean Cochran, author of Fitness over 50 and strength and conditioning coach to champions from all major tours.

2 p.m. ~ Maximize Your Power for Golf
By Dr. Greg Rose, co-founder of the Titleist Performance Institute; sought-after speaker for his understanding of biomechanics of the golf swing and the human body.

Jan. 26, 2013
11 a.m. ~ Dynamic Warm Up
By Jason Glass, one of Canada's top golf strength & conditioning specialist; owner/operator of Kinetica Golf Performance, specializing in golf biomechanics, physical assessments and functional strength training.

For more information, visit www.pgashow.com.

Contact: AmericanGolferBlog@gmail.com

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